Your website is a resource where customers (or potential customers) and visitors can get important location or contact information. Similar to business cards, your website also tells visitors more about you and your business through the presentation of information. Are you a cutting edge clothing brand or a professional and prestigious law firm?

The design, content and functionality of your website gives visitors an instant snapshot of your business and brand. In today’s marketplace a well designed website is of integral importance to any business.

We have a 3 point approach to website design

Content

“Content is King”
All things start with the content and the message. What are you trying to say or establish with your website? Content of a website will often dictate the next two steps of a web design process of functionality and design.

 

Functionality

Functionality deals with aspects such as navigation and button/link control. Is the navigation easy to understand? Are buttons and links clearly defined and used to help users navigate the website? All of these items receive special consideration to get the best possible performance for the usability aspects of the website.

 

Design

Design uses the content and also functionality to present your information in a easy to use and easy to understand format. The branding from your business (logos, color scheme, fonts, etc) are used to tie everything up visually and truly make your website an extension of your business.